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Creative Transition Resources Inc.

CTR's "no bullshit" approach to dealing with corporate clients was their strength, their appeal. They wondered how to get this across to the kind of client who would relish this approach. They weren't interested in clients who couldn't manage a reality bite.

We created a comic strip in which the corporate "astronomers" are focusing on a long-term image of future and excited by what they see - a short term fake. Inside, the CTR team is helping the employees pull away the false front.

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